COVID-19 Vaccine Communications Toolkit

We’ve updated our vaccine toolkit! Now you can easily search for the types of resources you need by clicking on the filter options below.

Refer to this User Guide for an explanation of each toolkit material type and suggestions for how to use them.

You can download a Brand and Style Guide for Vaccinate WA in English and Spanish. Logo files are available upon request.

The Washington State Department of Health recognizes that the COVID-19 pandemic has impacted everyone but has not impacted everyone equally. Access resources for communities that may be disproportionately impacted by COVID-19 and strategies for equitable COVID-19 vaccine distribution.

Campaign Brand
Outreach Purpose
Media Type
Title Partner Toolkit Language Media Type Outreach Purpose Campaign Brand Date Added/Updated Download File
Take it outside - 3 tools to help stop the spread English Social media Other related COVID-19 prevention Masks, Together We Will Download
Age 12+ vaccine Spanish Social media Education about the COVID-19 vaccines, Promote vaccine appointments and clinics About COVID-19 Vaccines Download
J&J vaccine English Social media Education about the COVID-19 vaccines About COVID-19 Vaccines Download
Covered by insurance English Social media Education about the COVID-19 vaccines About COVID-19 Vaccines Download
Vaccine providers English Social media Education about the COVID-19 vaccines, Promote vaccine appointments and clinics About COVID-19 Vaccines Download
Already had COVID-19 English Social media Education about the COVID-19 vaccines, Help overcome vaccine hesitancy About COVID-19 Vaccines Download
COVID vaccines do not alter DNA Spanish Social media Education about the COVID-19 vaccines, Help overcome vaccine hesitancy About COVID-19 Vaccines Download
95% effectiveness meaning English Social media Education about the COVID-19 vaccines About COVID-19 Vaccines Download
Vaccines and miscarriage Spanish Social media Education about the COVID-19 vaccines, Help overcome vaccine hesitancy About COVID-19 Vaccines Download
Why two doses English Social media Education about the COVID-19 vaccines About COVID-19 Vaccines Download
2nd dose same provider English Social media Education about the COVID-19 vaccines About COVID-19 Vaccines Download
Wait and see English Social media Help overcome vaccine hesitancy About COVID-19 Vaccines Download