COVID-19 Vaccine Communications Toolkit

We’ve updated our vaccine toolkit! Now you can easily search for the types of resources you need by clicking on the filter options below.

Refer to this User Guide for an explanation of each toolkit material type and suggestions for how to use them.

You can download a Brand and Style Guide for Vaccinate WA in English and Spanish. Logo files are available upon request.

The Washington State Department of Health recognizes that the COVID-19 pandemic has impacted everyone but has not impacted everyone equally. Access resources for communities that may be disproportionately impacted by COVID-19 and strategies for equitable COVID-19 vaccine distribution.

Campaign Brand
Outreach Purpose
Media Type
Title Partner Toolkit Language Media Type Outreach Purpose Campaign Brand Date Added/Updated Download File
Kids as Spokespeople Spanish Radio Education about the COVID-19 vaccines, Help overcome vaccine hesitancy Kids as Spokespeople Download
WeConsider: Neguse's Story Amharic Social media Help overcome vaccine hesitancy WeConsider (Black/African American) Download
WeConsider: Neguse's Story Swahili Social media Help overcome vaccine hesitancy WeConsider (Black/African American) Download
WeConsider: Neguse's Story Oromo Social media Help overcome vaccine hesitancy WeConsider (Black/African American) Download
WeConsider: Neguse's Story Tigrinya Social media Help overcome vaccine hesitancy WeConsider (Black/African American) Download
Here for Us: Tommie English Social media Help overcome vaccine hesitancy Here for Us (Black/African American) Download
WeConsider: Neguse's Story English Social media Help overcome vaccine hesitancy WeConsider (Black/African American) Download
WeConsider: Neguse's Story Somali Social media Help overcome vaccine hesitancy WeConsider (Black/African American) Download
WeConsider: Josephine's Story English Radio Help overcome vaccine hesitancy WeConsider (Black/African American) Download
At-Home COVID-19 Test Thai Banners Other related COVID-19 prevention COVID-19 Testing Download
At-Home COVID-19 Test Arabic Banners Other related COVID-19 prevention COVID-19 Testing Download
At-Home COVID-19 Test Urdu Banners Other related COVID-19 prevention COVID-19 Testing Download
At-Home COVID-19 Test Tagalog Banners Other related COVID-19 prevention COVID-19 Testing Download
Here For Us English Outdoor & transit Help overcome vaccine hesitancy Here for Us (Black/African American) Download
Here For Us English Print Help overcome vaccine hesitancy Here for Us (Black/African American) Download
WeConsider English Banners Help overcome vaccine hesitancy WeConsider (Black/African American) Download
Here For Us English Outdoor & transit Help overcome vaccine hesitancy Here for Us (Black/African American) Download
Here For Us English Outdoor & transit Help overcome vaccine hesitancy Here for Us (Black/African American) Download
Here For Us English Banners Help overcome vaccine hesitancy Here for Us (Black/African American) Download
WeConsider English Outdoor & transit Help overcome vaccine hesitancy WeConsider (Black/African American) Download
At-Home COVID-19 Test Lao Social media Other related COVID-19 prevention COVID-19 Testing Download
At-Home COVID-19 Test Telugu Social media Other related COVID-19 prevention COVID-19 Testing Download
At-Home COVID-19 Test Nepali Social media Other related COVID-19 prevention COVID-19 Testing Download
At-Home COVID-19 Test Burmese Social media Other related COVID-19 prevention COVID-19 Testing Download
At-Home COVID-19 Test Tamil Social media Other related COVID-19 prevention COVID-19 Testing Download